June 03, 2020 - Zippo, the iconic American brand and inventor of the windproof lighter, reached a major milestone with the production of its 600 millionth lighter. To celebrate, Zippo is launching an exclusive limited-edition lighter collection featuring a special design.
The original 600 millionth Zippo lighter can be seen at the Zippo Museum in Bradford, Pennsylvania. But fans can also hold their own version of this lighter and become part of the cult brand's history with this limited-edition collector's item. Just like the 600 millionth storm lighter, which is on display at the Zippo/Case Museum, the limited edition features a 360º laser-engraved color logo on a high-polish chrome storm lighter and an individual headstamp that is only used on the day of production.
Only 20,000 copies of the "600 millionth" storm lighter are available worldwide. Fans can also expect premium packaging with a foam insert, glossy box, and sleeve in a matching color. All storm lighters produced that day, including other designs, will receive a custom headstamp that allows collectors to expand their personal collection.
The production of the 600 millionth lighter builds on Zippo's pioneering history of innovation spanning nearly 90 years. Throughout this time, the brand has always played a leading role in American industrial innovation. To this day, the brand offers its lifetime warranty (30 years in Belgium) that promises all customers: "It works, or we fix it free" - It works, or we fix it free.™“, a symbol of quality. In 2002, Zippo obtained a registered design trademark, followed by a second in 2018: for the unique sound of the Zippo "click", one of only seven sound trademarks in the world.
The Zippo lighter has become a cultural talisman: from supporting the American military in World War II, to starring in more than 2000 films, to the unforgettable moment when thousands of burning Zippo lighters are waved in the air at concerts around the world.
Just eight years ago, in 2012, Zippo's 500 millionth lighter was produced. 100 million lighters later, the innovative spirit and immense versatility of the Zippo product range remain alive. Since the recent launch of the Zippo lighter insert, consumers can customize their storm lighter as they wish - whether it is the refillable ARC insert or the butane inserts with a single or double flame*.
Lucas Johnson, Senior Brand Manager, Global Marketing at Zippo, explains:
"Since the brand's inception, Zippo has always been innovative in production and design, allowing us to offer an excellent range without compromising on quality. The production of our 600 millionth lighter is more than just a celebration of our production capabilities, but also represents a moment for us to pause and celebrate all our milestones. We look forward to celebrating this latest design in honor of the 600 millionth lighter. We are very proud of everything we have achieved at Zippo and look forward to the next 100 million."
Zippo fans can buy their own limited edition lighter starting July 31, 2020, which is limited to 20,000 pieces.